Colin here. There’s a sleight-of-hand trick prevalent in social media that is easy to miss. With so many people being content creators, you need a shortcut to authority and gravitas in your niche subject.
Gary V mastered this early by essentially dispatching a permanent camera crew around him to soak up every bon mot about hustling, business advice, etc…
Keep reading with a 7-day free trial
Subscribe to Why is this interesting? to keep reading this post and get 7 days of free access to the full post archives.